2023 KSMS International Conference ver. 3 (Extened Deadline: Oct. 13, 2023)

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18 Sep 2023
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2023 KSMS International Conference

Conference Date: November 17-19, 2023

Extented Submission Deadline: October 13, 2023

Venue: Korea University Business School, Seoul, Republic of Korea

http://www.kams.org/

 

Theme

Marketing & Management Transformation in the Age of Feeling Economy

Co-Hosts

Korea University

Korean Scholars of Marketing Science

Organizer

Global Alliance of Marketing & Management Associations

Partners

Australian & New Zealand Marketing Academy

Keio University

Center for Sustainability & Wellbeing, Yonsei University

New Zealand Asia Institute of the University of Auckland

National Research Foundation of Korea

Korea Economy & Management Development Institute

Conference Organizing Committee Chair

Tony Garrett, Korea University Business School, tgarrett@korea.ac.kr

Conference Chair

Robert Morgan, Cardiff University, morganre@cardiff.ac.uk

Local Arrangement Committee Chair

Juhyun Kim, Kyungsung University, kimjuhyun@kyungsung.ac.kr

Venue

Korea University Business School, Seoul, Republic of Korea

Date

November 17-19, 2023

Extended Submission Deadline

October 13, 2023

Submission Guidelines

Please refer to ‘KSMS International Conference Guidelines for Final Submission’ at (http://www.kams.org/).

Submit Your Paper to:

Central Office, Korean Scholars of Marketing Science

Tel: +82 55 213 3346

e-mail: ksmscentraloffice@gmail.com 


Program 

(Nov. 17, 2023) Venue: Yonsei University

14:00~ 16:00

Journal of Business Research Workshop: How to Get Published in JBR

- Mirella Kleijnen (Vrije Universiteit Amsterdam), JBR Co-Editor-in-Chief

16:00~ 17:00

Meeting with JBR Co-Editor-in-Chief

 

(Nov. 18, 2023) Venue: Korea University Business School

09:00~ 11:00

2023 KSMS Doctoral Dissertation Award Competition

2023 Keio University-GAMMA Joint Symposium

11:00~ 12:00

Editorial Board Meetings: 

- Journal of Global Scholars of Marketing Science

- Journal of Global Fashion Marketing 

- Journal of Global Sport Management

12:00 ~ 12:30

KSMS Board Meeting

12:00 ~ 13:00

Lunch

12:30 ~ 16:00

Registration

13:00 ~ 14:20

Opening Ceremony

- Welcoming Speeches:

Tony Garrett, Korea University Business School

The Conference Organizing Committee Chair of 2023 KSMS International Conference

President of Korean Scholars of Marketing Science

- Progress Report: 2024 Global Fashion Management Conference at Milan

  Eunju Ko (Yonsei University), the Conference Organizing Committee Chair of 2024 GFMC at Milan

- Keynote Speech:

Mirella Kleijnen (Vrije Universiteit Amsterdam)

Co-Editor-in-Chief of the Journal of Business Research

14:30 ~ 16:00

Academic Sessions Part I and Symposiums

16:10 ~ 17:40

Academic Sessions Part II and Symposiums

17:40~ 18:00

Reception:

- Awards Ceremony:

  JGSMS Best Paper Award 2023 / JGSMS Best Reviewer Award 2023

JGFM Best Paper Award 2023 / JGFM Best Reviewer Award 2023

JGSM Best Paper Award 2023 / JGSM Best Reviewer Award 2023

  KSMS Service Excellence Award

  Doctoral Dissertation Competition Award


(Nov. 19, 2023) Business Meetings

 

Journal of Business Research Workshop: How to Get Published in JBR

Invited Speaker

Mirella Kleijnen (Vrije University Amsterdam), Co-Editor-in-Chief of JBR

Purpose

1. To understand the review process in general and specifically for Journal of Business Research (JBR)

2. Upgrading the contribution and positioning of your research for publication

Reference 

JBR Guide for Authors:

https://www.elsevier.com/journals/journal-of-business-research/0148-2963/guide-for-authors

For More

Information

KSMS Central Office: ksmscentraloffice@gmail.com

 

2023 ANZMAC - KSMS Joint Symposium in Seoul

Theme

Managing New Marketing Expectations

Co-Hosts

Australian & New Zealand Marketing Academy

Korean Scholars of Marketing Science

Organizer

Global Alliance of Marketing & Management Associations

Symposium 

Co-Chairs

Ian Phau (Curtin University), ian.phau@cbs.curtin.edu.au

Tony Garrett (Korea University), tgarrett@korea.ac.kr

 

2023 Keio University - GAMMA Joint Symposium  

Theme

New Roles of Marketing in Korea and Japan

Date

09:00-11:00 Nov. 18, 2023

Venue

Korea University Business School, Seoul, Republic of Korea

Co-Hosts

Keio University

Global Alliance of Marketing & Management Associations

Co-Organizers

Korean Scholars of Marketing Science

Center for Sustainability & Wellbeing, Yonsei University

Symposium 

Co-Chairs

Akira Shimizu (Keio University), ashimizu@fbc.keio.ac.jp

Eunju Ko (Yonsei University), ejko@yonsei.ac.kr

 

2023 Safety Management Symposium II: Global Standard

Theme

Development of Global Standard in Safety Management

Hosts

Center for Sustainability & Wellbeing, Yonsei University

Organizer

Korean Scholars of Marketing Science

Sponsor

National Research Foundation of Korea

Symposium 

Co-Chairs

Robert Morgan (Cardiff University), morganre@cardiff.ac.uk 

Eunju Ko (Yonsei University), ejko@yonsei.ac.kr 

 

2023 NZAI - GAMMA Joint Symposium  

Theme

Frontiers in Asian Consumer Research

Co-Hosts

New Zealand Asia Institute of the University of Auckland

Global Alliance of Marketing & Management Associations

Organizer

Korean Scholars of Marketing Science

Symposium 

Co-Chairs

Yuri Seo (University of Auckland), y.seo@auckland.ac.nz

Jongwon Park (Korea University Business School), amadeus@korea.ac.kr

 

2023 KSMS Doctoral Dissertation Competition

Submission Deadline

October 7, 2022

Organizer

Korean Scholars of Marketing Science

More Information & Submission to

ksmscentraloffice@gmail.com 

 

Tracks

Track

Chair

Track 1

Marketing in Social Media and New Technology 

Juran Kim (Jeonju University)

jrkim@jj.ac.kr

Track 2

Paper Development Session: Aiming for later submission to a Special Issue of International Journal of Advertising on ‘‘Sustainability in Luxury and Fashion Brand Advertising’ through the 2024 Global Fashion Management Conference at Milan

Kacy Kim (Bryant University)

Guest Editor of IJA Special Issue on ‘Sustainability in Fashion Advertising’

kkim2@bryant.edu 

Track 3

Strategic Marketing Management

Robert Morgan

(Cardiff University)

morganre@cardiff.ac.uk 

Track 4

Consumer Decision Making in the Digital World

 

Man Lok Lam & Joonheui Bae

(Hong Kong Polytechnic University)

magnumml.lam@polyu.edu.hk 

joonheui.bae@polyu.edu.hk 

Track 5

Greenwashing and Green Marketing

Yungkyun Choi

(Dongguk University)

choiyung@dongguk.edu

Track 6

The Transformation of Consumer Behavior in the Digital Era

Seeun Kim

(Sungkyunkwan University) seni1221@skku.edu 

Track 7

Sustainable Consumer Behavior

 

Yoon-Na Cho

(Hongik University) yoonnacho@hongik.ac.kr 

Track 8

Industrial Marketing Management

Jaesu Kim

(Volvo Group Korea)

kjsint@nate.com

Track 9

Marketing for Transformation: Impact of Behavior Change Research and Practice:

Jeawon Kim

(UN Environment Programme, Climate Technology Center & Network)

jeawon.kim@un.org 

Track 10

Emerging Issues of Sport Management Research

Kihan Kim

(Seoul National University)

kihan@snu.ac.kr

Track 11

Cultural Marketing and Performing Arts

Hyun Joo Choi

(Sangmyung University)

dancelove3@hanmail.net 

Track 12

Artificial and Human Brain Intelligence in Business and Marketing

Eun-Ju Lee

(Sungkyunkwan University)

dr.eunju.lee@gmail.com

Track 13

AI and Customer Experience in Digital Marketing

Huanzhang Wang

(Jiangnan University)

neo@jiangnan.edu.cn

Track 14

Arts & Culture Management in the Digital Environment

Juhyun Kim

(Kyungsung University)

kimjuhyun@kyungsung.ac.kr 

Track 15

Marketing in Asia

Honglei Liu

(Dalian University of Foreign

Languages)

honglei.liu2010@hotmail.com

Track 16

Marketing in General

Jong-Kuk Shin

(Pusan National University)

shinjk@pusan.ac.kr 


Editor of Proceedings: Miyea Kim (Changwon National University), yeakim@changwon.ac.kr

 

For More Information:

Central Office

Korean Scholars of Marketing Science

Dept. of Business Administration, Changwon National University,

9 Sarimdong, Changwon, Gyeongnam, Republic of Korea.

Tel: +82 55 213 3346

e-mail: ksmscentraloffice@gmail.com

www.kams.org; www.gamma20.org; www.gammaconference.org; http://www.tandfonline.com/rgam; www.tandfonline.com/rgfm; http://www.tandfonline.com/rgsm


Korea University Business School: https://biz.korea.ac.kr/en

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