2023 Keio University-GAMMA Joint Symposium: Do consumers prefer sweet or bitter foods after watching a sweet drama?

Paper title; Do consumers prefer sweet or bitter foods after watching a sweet drama?

Author: 

Ibuki Konno, Keio University

Shunsuke Iijima, Keio University

Keisuke Kuniyoshi, Keio University

Mayuko Yamada, Keio University, Japan

Mizuki Kato, Keio University, Japan

Momoko Hasegawa, Keio University, Japan

Shiori Nakakoshi, Keio University, Japan

Sora Usui, Keio University, Japan

Taishi Ito, Keio University, Japan

Akinori Ono, Keio University, Japan