Session 01.03.03: Exploring chatgpt Users’ Experiential Value and Product Involvement
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Session 01.03.03: Exploring chatgpt Users’ Experiential Value and Product Involvement
Paper Title: Exploring chatgpt Users’ Experiential Value and Product Involvement
Author:
Chunlin Yuan, Business School of Henan University, China
Shuman Wang, Changwon National University, Republic of Korea
Zeran Zhang, Business School of Henan University, China
Tianjiao Wang, University of Glasgow, UK
Hakil Moon, Eastern Michigan University, USA
Mengyao Li, Business School of Henan University, China