Sesssio 01.02.05: VIRTUAL INFLUENCER TYPE AND SENSORY TYPE IN DESTINATION MARKETING

Paper title：

VIRTUAL INFLUENCER TYPE AND SENSORY TYPE IN DESTINATION MARKETING

Author:

Gyeonghyun Jo, Changwon National University, Republic of Korea

Qi Jiang, Yonsei University, Republic of Korea

Kyung Hoon Kim, Yonsei University, Republic of Korea