Korean Academy of Marketing Science

	The Effect of E-SERVQUAL on e-Loyalty for Apparel Online Shopping
	The Impacts of Need for Cognitive Closure, Psychological Wellbeing, and Social Factors on Impulse Pu
	The Effect of Mutual Trust on Relational Performance in Supplier-Buyer Relationships for Business Se
	The Effects of Product Line Rivalry: Focusing on the Issueof Fighting Brands
	The Factors Affecting Attitudes Toward HSDPA Service and Intentionto Use: A Cross-Cultural Compariso


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			Korean Academy of Marketing Science, Central Office: Dept: of Business Administration. Changwon National University.a 9 Sarimdong. Changwon. Gyeongnam. Repulic of Korea. Tel : +82-55-213-3346, Fax : +82-55-263-9096 COPYRIGHT (C) 2008 KAMS. All RIGHTS RESERVED.