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Email Date 2016-11-08 17:49:24
File 2016 KSMS Intl Conference Program-Final.pdf(884.6 KB)
Title Final Program of 2016 KSMS International Conference

<2016 KSMS International Conference>
Theme: Reshaping Marketing and Management for the Global Future
Date: November 12th – 13th , 2016
Venue: Samsung Hall, Yonsei University, Seoul, Republic of Korea
Host: Center for Sustainable Culture & Service, Yosnei University
- Korean Scholars of Marketing Science 
- Global Alliance of Marketing & Management Associations
- Australian & New Zealand Marketing Academy

- Keio University

- New Zealand Asia Institute of the University of Auckland

- National Research Foundation of Korea

- Korea Economy & Management Development Institute
Conference Chair: Charles R. Taylor (Villanova University)
Keynote Speaker: Naveen Donthu (Georgia State University)
                               Editor-in-Chief of Journal of Business Research
- 2016 ANZMAC-KSMS Joint Symposium
- 2016 Keio University-GAMMA Joint Symposium
2016 Sustainable Fashion and Social Learning Platform Symposium II
2016 Global Fashion Market Equity Symposium for Traditional Market
Award Competitions:
- 2016 KSMS Doctoral Dissertation Competition 
- 2016 Global Business Review Competition: Case and Research (for graduate and undergraduate students)
- Research, Writing, Publishing Skill-Building Workshop
Invited Exhibition:
- 2016 GAMMA Young Artist Competition
Accepted Papers: 90 
Participants: 208
Participating Countries: 12
More Information: http://www.kams.org/

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